Trust · 6 min lesson
Businesses with a review habit outgrow businesses with better work but no system. Build the habit in 20 minutes.
Reviews influence local rankings, click-through rate and conversion all at once. Fifty genuine reviews at 4.8 is one of the strongest marketing assets a local business can own — and it's free.
The best time to ask is right after a good outcome — the finished job, the recovered injury, the successful event. Satisfaction fades; ask while it's fresh.
Get your Google review link (Google Business Profile → Ask for reviews) and save it as a text template: 'Thanks again! If you have 60 seconds, a quick Google review really helps a small business like ours: [link]'.
Replies show future customers you're attentive — and Google notices engagement. Two sentences is plenty. Reply to critical reviews calmly and factually; readers judge the reply more than the complaint.
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